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Not finding enough on your topic? Not finding anything on your topic? Are you using the best keywords and concepts to describe what you're looking for?
Brainstorming the different words and phrases used to describe your topic is one the most helpful things you can do to start your research. It gets you really thinking about your topic and the ways it can be approached.
If you're having trouble getting the storm started, try reading a few references articles or authoritative websites. Look for words or phrases that are repeated in the article and the different ways they are described there. Also check out the Reference List or Works Cited for more sources on topic.
HBR offers a choice of topics on strategy, competitive strategy, innovation, and other important research areas of business. Select topics from main menu. Full-text articles available through Ebsco.
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